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In China, a chain is co-operating with Chinese streaming services to offer streamed movies based on a critical mass of online requests from customers.
There, new cities are being built from the ground up, and so are the relationships between content providers and exhibitors. 4DX originated in Korea, and the Asian markets are taking the lead in transforming the theater experience. And it’s almost certain to be part of a larger menu of options for customers. This is how chains survive in an environment that has them competing with home theaters and streaming services. In the last several years, exhibitors have upped their game - renovating theaters with better sights, sounds, and seats. The new technology is expensive, and it’s surely not for everyone, but - taking the long view - it wasn’t so long ago that the conventional movie theater experience was suitable for almost nobody. I think of the old Sameric - about the not-so-good old days of movie exhibition - every time I evaluate some new technology like 4DX. Yet the Sameric was at the time the only game in town in terms of old-fashioned (emphasis on old) movie palace with a big screen.
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It was full of vermin, and, aside from movie critics, there were also mice. During a screening of Navy SEALS starring Charlie Sheen at the old Sameric, the roof partially collapsed during a rainstorm, leaving some of us damp. In short, 4DX offers swanky versions of sensations you may have cumulatively experienced over the years - William Castle’s electrified seats, John Waters’ Smell-O-Rama, the vibrating Sensaround from the 1970s, even the blowing in your ear, if you dated in the 1950s.Īs for me, getting doused during a movie was also not unprecedented.
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Pro tip: There’s a button on your seat that lets you to disable the water spray. Later still, when Smith’s genie conjures a thunderstorm, lightning is simulated in the theater, and actual droplets of water (not too many) fall on you. I’m pretty sure Princess Jasmine actually smelled like jasmine. During the musical numbers, every bang of the bass drum is matched by a throbbing pulse in your seat cushion.
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(The software reliably syncs the 4DX bells and whistles with the images and action on screen, and the extra stuff is more or less constant.)Ī few minutes later, Aladdin is leading people on an acrobatic chase through a bazaar, and my seat (actually the entire row) is forcefully rocking back and forth, with the centrifugal jerking of a mildly disruptive roller coaster.
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Your seat slowly moves up and down on the undulation of the waves, and as the sails puff out, a soft breeze caresses your skin and you’re right there with Will Smith on the 3D Arabian sea. Still can’t find your movie? Be sure to check out our Upcoming Movies & Programs page.įor any enquiries, please call our General Enquiry Hotline, PALACE Hotline, bc Member Hotline, or MOViE MOViE Hong Kong Member Hotline directly for assistance.The movie opens with a boat bobbing on the ocean, and, as it happens, this is a sequence tailor-made for 4DX.
Moviegoers are encouraged to check back regularly to be the first to know about latest updates on current showings and new movie launches. We apologise for any conveniences caused. Please note that online ticketing for all movies and programs will be closed 60 minutes before the scheduled showing time. When accessing the online ticketing system, you can choose to do so via 3 options: “ Member Login”, “bc VIP / MOViE MOViE Member Login” or “Non-member Login”, and just follow a few simple steps to purchase your movie tickets. To purchase movie tickets online, simply click on a movie to see its current availability and seating plan (you may select vibrating or non-vibrating seats for specific movie theaters). Our online ticketing system is user-friendly and secure. Also, keep an eye out for applicable student or senior citizen discount offers for selected movie screenings and times. Please note our Broadway Circuit movie screenings, session times, pricing information, theater location, language, duration and showing format. Can’t wait to get to the cinema? Hong Kong movie fanatics can also grab a sneak peek of what’s in store for them by simply clicking on the movie trailer icon! Moviegoers can learn more about specific movies or programs by clicking and accessing their dedicated pages, where detailed information such as movie name, synopsis, director and cast list can be found. Our Broadway Circuit Ticketing Page displays all current movies and programs available at our movie theaters. Find a movie theater near you and get tickets online! TicketingSee what’s on right now and our best offers.
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